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Compared to today, they had very few resources available, young people of today have young people a very big purchasing power, especially because they like in 1957 either have no overheads, or has very few. This makes their money power gives access to a high consumption, but unlike then, it is today only 2/3 that should work for their pocket money. This also makes the young people in a higher degree is an audience than in the past, and that there was a market for which there was in the past. The reason that on the way, øslet, money away on children and adolescents, may be due to the past several years of boom, and women's big foray into the labour market, has given more money to young people.
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